GDM | UNRULY HEIR
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UNRULY HEIR

UNRULY HEIR

The Challenge

Menswear Line Unruly Heir, needed a production team to drive traffic to their fashion week show, and design the production as well for the event.

The Project

We got started by designing a bad-ass truck wrap to wrangle in all of the fashion crowd walking around Chelsea. We designed and executed the complete production and runway show including props, set dressing organized the catered food, and rigged the lighting.

The Results

The event went off without a hitch! Our truck brought in more press than could fit at " The Park Chelsea ". Social media grew a staggering 230% on instagram!

Date

February 06, 2013