GDM | Focus Features – NY & LA 2013 // PARANORMAN
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Focus Features – NY & LA 2013 // PARANORMAN

Focus Features – NY & LA 2013 // PARANORMAN

The Challenge

Focus Features decided to be get some ground support for their movie "Parnorman". They wanted another advertising outlet besides commercials and billboards. We were able to provide them with mobile marketing trucks in both NY & LA.

The Results

The Paranorman truck went viral which drove attention to the truck when we tweeted its presence in a certain area. Since the campaign went so well, Focus hired us again to help push their Oscar nomination.

The Project

We worked with their design team and put together a stunning truck wrap to spread the word about "Paranorman". We gave out free coffee and movie posters at San Diego ComiCon and many other events around NYC and LA.